Pitman Comms
B2B BEAUTY VISIBILITY INTELLIGENCE
Give your next product launch the visibility it deserves.
A simple, easy three-step process:
1. Diagnose. 2. Create. 3. Activate.
One complete product launch programme: visibility research, high-impact content and coordinated delivery. Tailored to your ingredients and packaging audience.
Our Visibility Database
The heartbeat of Pitman Comms
Our database gives us a clear view of beauty suppliers, their products and how they are discovered. Updated weekly with new products and extensively audited for quality and accuracy, it combines industry expertise with rigorous, evidence-led research.
1,023
Supplier records
The beauty supplier businesses in our research database
10,617
Ingredient & packaging records
Building a more detailed picture of supplier capabilities
6
Pillars of visibility
Our framework for understanding the wider discovery picture
That intelligence powers accurate, insightful product content and market research reports that get to the heart of product visibility and discovery. We identify what makes your product distinctive, which evidence strengthens its story and what helps the right audience find, understand and trust it.
Your product launch. Three clear steps.
From visibility gaps to campaign impact. We diagnose where your product needs to be seen, create content that sharpens your message, then coordinate delivery and assess results. One complete programme for ingredient and packaging launches.
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Your package brings together visibility intelligence, authoritative product storytelling and a coordinated campaign, including a reel. Each piece gives buyers a clearer reason to discover, understand and trust your product. We tailor the content mix to your launch, audience and commercial goals.
A different brief?
We’re here to help.
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A standalone diagnostic, a tailored content package or ongoing visibility support. We shape our services around your goals, audience and budget.
Beauty industry knowledge.
Clear commercial perspective
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Pitman Comms is led by Simon Pitman, whose experience spans more than 30 years in beauty industry journalism, analysis and communications, including CosmeticsDesign, Mintel and Innova Market Insights.
​That editorial and analytical experience turns technical evidence into credible product stories and practical visibility priorities for your buyers.
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More about Simon Pitman and Pitman Comms.
